Aplana is profiled in IDC Worldwide Offshore report

Worldwide Offshore 2003 Service Provider Profiles" is a three-part IDC report that focuses on the impact of key market and industry trends on offshore, opportunities and challenges facing offshore providers, offensive strategies in penetrating the United States and Europe, defensive strategies in protecting the "home turf," and factors involved in developing the appropriate branding, differentiation, and positioning strategies.

The report highlights Aplana's differentiators as diversified portfolio and focus on developing deep customer relationships, particularly with its mid-market target market. In order to develop deep customer relationships, Aplana works to provide its clients with a clear view into the company's processes through transparent communications and real-time information exchange. Aplana aims to solve customer problems rather than selling specific skills or products by using a flexible project organization structure. The report also cites a strong price/quality ratio as another company differentiator.

The report is based on in-depth survey work of the 21 offshore providers. It presents a broad set of offshore player industry benchmarks across a broad set of categories, including revenue segmentation, employee distribution, service portfolio analysis, customer distribution, and investments. In addition, this document provides offshore market and industry analysis, recommendations, and guidelines on how offshore players can compete effectively in the IT and business services markets and an IDC Leadership Grid highlighting how well these offshore players are positioned to compete as offshore players in the global IT and business services markets.